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ASSA ABLOY – Facility brand guidelines

Global brand made Present

A long-term collaboration with ASSA ABLOY, creating Facility Brand Guidelines — a strategic framework for brand experience across offices, showrooms, and sites worldwide.

ASSA ABLOY's facility brand guidelines support a recognisable, coherent identity for a global organisation. They give architects, designers and internal teams a clear foundation to build from.
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As part of the collaboration, we developed ASSA ABLOY’s Dubai showroom concept and design, bringing the Guidelines to life.

Project credentials

  • Location, country Global / Dubai, UAE
  • Status Framework delivered / In use
  • Typology / Function Facility Brand Guidelines
    for workplace, showroom
    and factory environments
  • Scope of project Guidelines, prototype development
    and implementation support